Jackie is the Head of the BFI’s Young Audiences Content Fund (YACF). Financed by the government through the DCMS, with up to £57 million over a three year pilot, the YACF supports the creation of distinct, high-quality content for children and young audiences to be broadcast on free-to-access, Ofcom regulated television channels and online platforms.
Prior to the BFI, Jackie was the BBC’s Head of Children’s Acquisitions and Independent Animation since 2015, delivering programming for 0-16 year olds. As well as overseeing the strategy for her department, Edwards was responsible for pre-buying and acquiring live-action and animated programming. She joined the BBC in 2008 as CBeebies Content Manager and later as Executive Producer, working on programmes including Tree Fu Tom, Octonauts, Bing, Rastamouse and Clangers.
Prior to the BBC, Edwards was a freelancer, working on the development, finance and production of shows for a variety of companies such as LEGO, CBBC, Three Stones Media and Mackinnon and Saunders. She started her television career in animation in 1995 as a production assistant with Hibbert Ralph Entertainment (later Silver Fox Films), going on to produce many prestigious specials and award-winning series.