Dani Rayner

Director of Marketing Planning & Operations, EMEA - Netflix

Changemakers 2024

Dani is Director of Marketing Planning and Operations for Netflix across Europe, the Middle East and Africa, previously at the BBC and BAFTA. Over the last 10 years she has been working to further the integration of climate topics and eco practices into the TV industry, with a focus on sustainable marketing. Outside of work, she’s usually found in the wild… hiking, doing wildlife portraiture, or running ultra marathons. Dani is incredibly excited to be part of the inaugural Edinburgh TV Festival Changemaker cohort – combining previously siloed efforts to drive meaningful, long-lasting industry impact.

In 2020, Dani was recognised as one of the world’s most promising marketers in The Drum’s Future 50 List, and was selected for the Women In Film & TV mentoring scheme in 2022. Dani holds a First Class Honours degree from King’s College London, and a certification in Sustainable Development from The Earth Institute at Columbia University.