Christian Howes is a rare breed. He is a marketer, a research analyst, a numbers guy and a television presenter. Over the last 20 years, Christian has worked with some of the largest brands in the world helping them do much more with data. Christian also works with both commissioners and production companies in order to assist the understanding of what audiences want and what talent will work. As well as validating existing ideas and the creation of new ideas and formats using data and insight.